What Is Digital Marketing? Some high level answers to the question "What is digital marketing?" will be answered by me Thursday, July 30th at 4PM at Morgan State University. I'm now working with the University of Maryland Small Business Development Centers to help folks successfully start their new companies. You can register here. I'm excited…
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Webmaster Guidelines
Google Webmaster Guidelines Did you know Google has webmaster guidelines for multiple website elements? The search engine company knows the majority of web owners don't want to cheat their way into ranking better, so it has some resources you can refer to, so your pages stand a better chance of showing up higher in search…
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SEO Terms
6 SEO Terms Translated For Non-Marketers SEO terms confound non-marketers. SERP, bounce rate, no follow, no index, crawler, bot, spider...these terms make no sense! Much like if I were to say to you while on a downwind run, I pulled the boom vang tight and was running wing a wing, if you're not a sailor,…
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Google Updates
Keeping Pace With Google Updates Google updates come almost daily, if not a couple times per week. My students always ask how I keep up with the latest news and updates about the search formula. Through trial and error and recommendations, I've compiled a short list here for you to consider looking at daily. If…
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