Category Archives: Link Building

Paid Links And SEO

Paid Links And SEO Two great examples of paid links and SEO crossed my desk this week. We are doing outreach to experts and influencers in a certain industry by asking them to share a blog post with their followers. Here are the two responses: They're both pretty blatant. The sites didn't look all that…
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Dofollow Backlinks

Dofollow Backlinks Vs Nofollow Dofollow backlinks from external sites pointing to ours are generally good for your SEO efforts. I'm going to explain the difference between dofollow vs nofollow, because this really confuses my students when they first learn about this linking practice. Before we go too far into this, when we talk about dofollow…
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What Is Interactive Media

What Is Interactive Media? Just what is interactive media, and why should you care? Well, first off, interactive media or content is information that you actively take actions on when consuming it. You are doing something. Interactive media types include: Assessments - find out things like your personality type, health conditions, etc. Calculators - figure…
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Google Penguin Release

Google Penguin Release At Long Last! The Google Penguin release finally - FINALLY - happened on or about September 23, 2016. Almost two years since the last update or rollout, take your pick, this one is different for different reasons. Let's go over the rollout, how it penalizes link strategies (schemes) and what it means…
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